Homework #5 Search Engine Optimization

Posted On February 29, 2012

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Phrase: Record Bowl
I picked this phrase, because it describes exactly what the product is and the only sites that came up when I used Google to search for it, showed recycled record bowls.

New Targeting Page with the phrase “Record Bowl

Title:Record Bowl for alternative uses for your old records
H1 Header tag: Recycled Record Bowl to keep the music alive.Alt Attribute for Photo: Recycled record bowl for a wide variety of uses


Body Copy: Every record bowl is made from an individual record, but still maintains its LP look and feel.  The original label is protected and the hole is sealed shut with a clear coding.

These records bowls are meant to have an alternative uses to your beloved collection, they are not meant for dishwashers, microwaves and food.  They do make great decoration pieces and conversation starters.

URL: www.ecoist.com/recordbowl

A few ways to increases links to this page could be to have record companies post your link on their websites and have places, such as; music sites post your link on their sites as well.  An example of this could be http://www.rockabilia.com.  Ecoist can also optimize their reach by advertising in magazines whose target audience loves music memorabilia, such as Rolling Stone Magazine.